Portuguese wine exports reached an all-time high this year, with Vinho Verde and Alentejo reds leading the growth as international consumers discover the countrys diverse wine regions. Export volumes increased 18 percent compared to the previous year.
Industry analysts credit improved marketing and quality investments made over the past decade. Younger winemakers trained in France and Australia have brought fresh perspectives to traditional Portuguese varieties.
The United States emerged as the fastest-growing market for Portuguese wines, with imports up 35 percent. American consumers are particularly drawn to value-priced wines that offer unique flavor profiles distinct from mainstream varieties.
